Tools of the Marketing Trade

One of the most common questions I get asked, is what tools I use or recommend for digital marketing. Here are my top recommendations and they are ALL tools I've used myself.  

Landing Page Software

LeadPages

This tool is perfect for organisations who don't have the team or resource to just quickly whip up a lead-generation web page. It can save dozens of hours of work and let you quickly test list building strategies. 

Try Lead Pages with a Free 14-Day Trial
WEBSITE PLATFORM

Kajabi

The all-in-one tool, Kajabi has everything you need to build your website, sell a product or service and deliver your marketing content to your audience. They make it SOOO easy to update your website and market and sell anything - it is my top recommendation. 

 
Try Kajabi with a 30-Day Free Trial
SOCIAL MEDIA SCHEDULING

Agorapulse

Save time, stay organised, and easily manage your social media with Agorapulse. Measure and drive real business impact from your social campaigns-all in one platform. 

Try Agorapulse Free for 30 Days
CRM

ActiveCampaign

Automate personalised emails, scale unique customer experiences, and turn leads into revenue. Boost customer engagement by delivering the personalised email, SMS, and digital campaigns your audience wants to see. Automation is the easiest to use I've found and saved me hundreds of hours of work a year. 

Try ActiveCampaign Free for 14 Days
Video Recording & LiveStreaming

Ecamm

The leading live streaming & video production studio built for Mac. Your all-in-one video tool. Whether you're streaming, recording, podcasting or presenting - everything you need is in Ecamm including support for multi-cameras, screensharing and live camera switching!

 
Try Ecamm Live with a Free 14-Day Trial
MARKETING DESIGN

Canva

I can't live without this tool. It helps me design so much of what I use every day in my business. Whether it's social media content or slide decks, Canva has you covered. 

If you're a non-profit you can also download for the free program below!

Apply to Canva for NonProfits
BRANDING & MARKETING TEMPLATES

Digital Brand Kit

One of the best investments I made was with Nadine and the team at Digital Brand Kit. We worked out the exact design aesthetic for my new consulting brand and I invested in Canva templates for EVERYTHING I'd need for my business from social media posts to slide decks - all customised with my fonts, colours and unique style.

Highly recommend, if you want a quick branding solution or you use Canva a lot and want to save time searching for and customising templates!

Get 10% Off Your Templates
VIRTUAL CONFERENCES

HeySummit

Hosting a virtual conference or event? Whether it's a simple fireside chat or a multi-speaker international conference across multiple days, HeySummit is my go to! I've used it to host multiple day events and it made everything so easy from the registrations to the live delivery on the day. 

Try HeySummit Free
CALENDAR AND EVENT TOOLS

AddEvent

I've been using this platform recently and have been hooked by their friendly features being the number one "add to calendar" service on the internet and trusted by over 250,000 companies of all sizes and industries!

Create Your Events Free