3-Step Guide to conquer social media content creation

Feeling overwhelmed by the content creation beast on social media? You're not alone!

Many of us struggle to churn out engaging content consistently. But fear not, we're here to break down the content creation process into bite-sized pieces.

Step 1: Brainstorming Bonanza!

Is your brain feeling like a barren desert when it comes to content ideas? Don't worry, we've all been there.

The key is to identify your sticking point. Here are some lifesavers:

Brainstorming Bootcamp

There are tons of awesome templates and resources available to jumpstart your creativity. (Check out some of the goodies in The Training Vault!)

Each month, set aside dedicated brainstorming time. This is the best way to get creative. Pick some themes or categories of content and workshop post ideas from there.

Make a list of resources that you can go and look at each time you brainstorm. For example, podcasts, blogs, news sites, other social channels, anywhere that has good content on the same topic or to the same audience as you!

Step 2: From Brainstorm to Beautiful! ➡️✨

So, you've got a brainstorm bonanza happening, but turning those ideas into captivating content can feel like a hurdle.

Here's how to bridge the gap:

Mastering tools like Canva can help you transform your ideas into stunning visuals. It's even free for nonprofits.

Spend some time workshopping your captions. Level up your caption writing skills with handy frameworks and formulas. (I've got classes for that too!)

If you're not sure how to turn your brainstormed ideas into captions - AI can be a big help. Try using ChatGPT or Gemini to craft your ideas into useable posts.

Step 3: Implementation: Your Social Media Scheduling Saviour

You've brainstormed brilliantly and created killer content, but actually getting it all posted consistently can be a time suck.

Here's how to become an efficiency ninja:

Batching is Your Best Friend: Stop reinventing the wheel! Batch your content creation tasks – brainstorm, write, design – and schedule dedicated time slots for each.

Scheduling Tools: Invest in a scheduling tool like Planable (or Hootsuite, Agorapulse – there are many great options!.

These tools allow you to plan your content, see gaps, schedule posts, and even automate publishing.

The Golden Question: Where Do You Get Stuck?

The key to social media content creation success is self-awareness. Ask yourself: where am I getting hung up? Is it brainstorming ideas, crafting the content, or actually implementing the plan?

Once you identify your sticking point, you can focus on arming yourself with the right solutions.

Feeling the Brainstorming Blues? Invest in some brainstorming resources and training.

Struggling with Structure and Creation? Sharpen your skills with Canva courses and caption-writing tips.

Implementation is Your Nemesis? Consider using a scheduling tool or even hiring a virtual assistant to help you streamline the process.

By identifying your content creation roadblocks and implementing these tips, you can conquer social media and spread your nonprofit's message far and wide.

Happy creating,
Alecia